Introduction to Information Architecture - IA 101
Information is the material we consume in digital and physical spaces. Understanding how to organize it based on human mental models and behavior is essential to creating a sense of place in all of our information environments. To gain this understanding, we turn to Information Architecture. In this course, you will learn what Information Architecture (IA) is, why it’s important, and how to manipulate its three core components, content, context, and human understanding, to create better websites, applications, and more.
This course covers Information Architecture basics, designing for findability and meaning, sourcing and evaluating content, understanding human information needs, and tools for visualizing information architecture.
Course Structure (15 hours)
- Week 1 - Defining IA, why it’s important, etc
- Week 2 - Designing for Findability and Meaning
- Week 3 - Sourcing and Evaluating Content
- Week 4 - Understanding Human Information Needs
- Week 5 - An introduction to tools for visualizing information architecture
This course is best for business owners and web/software professionals who want to create websites, applications, or information environments in which people can find and use information more easily. This leads to more human engagements, higher conversion rates, and lower overall costs.
This is a five-workshop series, three hours each. No previous experience is needed, but basic business experience is desired.
Lis Hubert
As an accomplished researcher of human needs, user-centered product manager, workshop trainer/facilitator, and consultant, Lis Hubert empowers businesses to create people-centric products, services, and internal systems that their customers and employees will love. Lis is Founding Partner of CX by Design, a management consulting firm focused on customer experience strategy and design that partners almost exclusively with curious and innovative decision-makers in B2B and B2C companies.
Course Schedule:
This course is not currently scheduled. Please sign up if you want to get this course soon.