The Customer Journey: What It Is, Why It Matters, and How to Map It

Learn how to create delightful experiences by diving into the world of customer journey maps. If you want the software you build to provide a great customer experience, you have to understand what customers need – and this changes according to where they are in their customer journey. By learning the stages of the customer journey, realizing why they matter, and understanding how to map them, you’ll have the insights to turn everyday software into delightful and meaningful solutions.


Lis Hubert is a Founding Partner of CX by Design, a management consulting firm focused on customer experience strategy and design.  

Lis’s mission is to help Retail/Ecommerce businesses meet their strategic goals by showing them how to think customer-first and create customer-centric organizations. With over 15 years of designing successful products and strategies for clients of all sizes, her passion lies in helping her partners think holistically about driving, and enacting real change.

Find more about our speaker Lis Hubert here:

You can read her blog about Customer journey here:

Register here:

Who Is This Course For? 

freelancers, content creators, web developers, digital tech practitioners

What Will You Learn? 
Customer Journey
design with empathy
Buyer Journey, User Journey
Thu, Nov 2 - 11:00am to 12:30pm
146 Third st
Newburgh, NY 12550